It’s a mindset, a way of life, and a calling.

Lifted represents elevation—physically, mentally, and spiritually. It’s about rising above your past limitations, lifting your performance, your discipline, your faith, and your purpose. For me, it’s rooted in my walk with God—being lifted by His strength, His grace, and His plan. But even if faith isn’t your path, Lifted still means rising to a higher version of yourself. It’s progress. It’s growth. It’s choosing to elevate every part of your life.

Factor stands for the essential elements that drive real transformation. You don’t become elite by accident—it takes precision and commitment to the right factors: training with intention, dialing in your nutrition, prioritizing hydration, and never skipping recovery. These aren’t suggestions—they’re non-negotiables if you want to tap into your full potential.

Put them together and you get Lifted Factor—a movement built on faith, discipline, and the relentless pursuit of becoming the best version of yourself. That’s what this brand stands for. That’s what we do. And if you’re ready to rise, you’re in the right place.